What: Of course the usual Lunch 2.0 style get together, some yummy Google food and we will get to hear from John Blackburn a Software Engineer at Google who is part of the Webmaster Tools team, helping
webmasters to improve their traffic by understanding how their sites perform. He'll be talking about none other than the Webmaster Tools.

About the Speaker:
John Blackburn, Software Engineer
John came to Google in 2006 and is now part of the Webmaster Tools team, helping
webmasters to improve their traffic by understanding how their sites perform. Before Google he
worked on TV user interface at Microsoft and WebTV, and Norton Utilities at Symantec.
John hopes one day to use his M.A. in music composition in his work.

About the Topic:
About Webmaster Tools
Webmaster Tools gives you a free and easy way to make your site more Google-friendly.
Our tools can show you Google's view of your site, help you diagnose problems, and let
you share info with us to help improve your site's visibility. This talk will explain how the
tools will help you make sure we have access to your site, view URLs that we've had
trouble crawling and why we couldn't crawl them, and see the top content from your site
and the words other sites use to link to it. You'll also learn how to find the top queries that drive traffic to your site and where your site is included in the top search results.


Cost: Free!